Shared Branching – A Cornerstone of Our Industry
Shared Branching plays a vital role in the lives of our members and the credit union industry as a whole. This nationwide network enables credit union members to access essential banking services at branches other than their own, regardless of their location.
By ensuring that members can conduct basic transactions seamlessly, even when traveling or relocating, Shared Branching eliminates the need to open accounts with multiple institutions. This convenience and accessibility are particularly beneficial for members who value the personal relationships and trust they’ve built with their credit union.
For the credit union industry, Shared Branching represents the strength and influence of our collective power. Working together, credit unions can compete more effectively with larger financial institutions and offer expanded services, demonstrating a commitment to serving members effectively, regardless of geographical boundaries. This collaboration fosters innovation and promotes the shared values of member-centricity and community involvement.
Events like Shared Branching Awareness Week further highlight the network’s benefits and serves as a reminder to members about the convenience and flexibility available to them, while also offering an opportunity for credit unions to showcase their ability to meet members’ financial needs in a fast-paced and interconnected world.
Our hope is that Call Federal members will embrace the flexibility that Shared Branching offers them when traveling or should they relocate outside of the Greater Richmond area. Find the location closest to you by visiting our Locations page.
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